Friday, 9 February 2018

SIX Little known Secrets to ENSURE you are ON-TIME for your WEDDING!



Working out the timings of a wedding day can be a difficult task, which is why so many makeup artists and hair stylists just turn up at the very beginning of the day and hope for the best.

I organised 70 weddings in 2017, so I know a thing or two about organising wedding mornings and what can happen so we like to arrange them to military precision.

During the weddings my team and I direct - We always get comments off guests and wedding photographers as to how it is always so calm compared to that of a different weddings they had attended (that were not organised by me).

I often hear tails of how the Bride was really rushed at the end or that the artist didn’t give the bride enough time because of a bridesmaid taking up too much time or that the car was waiting for an extra 20 mins because they were running late, this happens so often and yet all of this can be avoided.

Here are my top Wedding Morning Tips!

TIMINGS WORK BACKWARDS!

It is time to work backwards! Starting with what time you are getting married.

1. THE WEDDING VENUE.....

If you need to travel to your wedding venue you can bet it’s going to take time to get there.
How are you traveling to the venue?
By Car, By Horse and Cart, Perhaps even by tractor yes this is a thing.

All of the above will take longer to get to the venue than anticipated so we normally double the length of time it takes for a normal journey this you could find out by AA AutoRoute and if the journey takes 10mins, you double it and so on.

2. NOW THE DRESS!.....

Brides always think it takes less time to get into their dress than it normally does.
This is because your experience at the dress shop was quick, but guess what – the dress ladies dress people everyday; it is their job so they are going to make it look very easy.

This is rarely the case on a Wedding morning and a corset dress can sometimes take an hour to put on. Don’t forget your bridesmaids will have to get ready too!

My rule of thumb – If it takes the dress shop assistant 20 mins to get you into your Wedding Dress – I would allow 40 mins on the Wedding Day.

3. THE DRESS! Part 2.....

Are you stepping into your dress or is your dress going over your head?

Why – well if you have just had your hair and makeup done, you really don’t want it to be smudged or your hairstyle wrecked because you’ve forgotten to check.


Several years ago I had a beautiful bride who wanted a really elaborate hair-style and full on makeup and lashes and at the last minute told me she had to put her huge dress on over her head.

The hair and makeup had taken us about 3 hours to do so I didn’t want a humongous mother of all dresses beautiful as it was ruining all of our good work, besides we didn’t have the time for it to be wrecked the cars were outside already, so I actually got into the dress with her (yes it really was that big) and directed the dress over her head and tactfully teased it over so that her hair and makeup stayed in tact. 

That’s what I call going over and above the call of duty but it was also completely necessary, so my advice is to tell your artist which way your going to go into to it!

4. ASK PARTICULAR BRIDESMAIDS TO HAVE A TRIAL.....

Your makeup artist or hairstylist should let you know how they will deal with someone that takes longer than expected...
Ok, so its not uncommon for you to get a Bridesmaid who is very particular with her makeup and is now starting to eat up time on a wedding day. I would advise


that you have any body that is particular with makeup and hair to definitely have a trial, that way the Artist will know the time to allow for them.

5. GET EVERYBODY HAVING HAIR AND MAKEUP WITH YOU AT THE START OF THE WEDDING MORNING.

Being late to a wedding is not just down to makeup artists or hair stylists, people can be running late too, its not uncommon for a bridesmaid or other party member to turn up late etc., so I always recommend the bride has everyone there at the beginning of your start time.

6. DO NOT GO LAST

Even with the best will in the world and following everything above, you could still run into a hitch (pardon the pun), so the last person you want to be rushed is YOU! So if you aim to go second to last, and I would personally make that hair (so your makeup has had time to set properly), that way, if anyone has to be rushed it won’t be you.

I have a lot more tips and secrets you will really want to know about weddings - click here to find out more as soon as I release them!  http://eepurl.com/dkkUFL


"At a wedding, I’m like the director and everyone else is my cast. My bride is the leading lady, the bridesmaids, Mother of the Bride and Groom are the Supporting Roles."  Emma Leighton

WWW.DIVINEMAKEUP.CO.UK

Im Emma Leighton. I hope you have a FANTASTIC WEDDING DAY!
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx


Tuesday, 6 February 2018

SHOUT ABOUT YOUR USP


Everyone is different! There isn’t just one way! 

No matter what you supply to the Wedding Industry, you need to know what your USP is and if you don't have one, then you need to make one!  If you don't have a USP, what makes you stand out from the stand across the room at the Wedding Fayre!

You may be very versatile but prefer one way to another, either way stick to what you like doing.

I often look at other artists makeup looks on insta and think -  wow I wish I could do that, and to be honest IF I really wanted to do my makeups heavy like that I probably would, but that’s just not me or my style and I am really not drawn to doing it heavy so I stick to what I like doing and you should too.   

If you stay true to yourself you will likely draw people to you who are similar to you, which is why I always attract the more natural bride, the bride who doesn't wear too much makeup on a regular basis.  

If you are into makeup looks in more heavily made up way,  I would definatley recomend that having toned down looks should be in your portfolio because many brides do want to look like themselves but enhanced rather than completely transformed.

Here is a bride I did a few years ago using Airbrush Airbase Makeup.





Here is a link to the makeup I used on this bride. See more images of Amy at my website www.divinemakeup.co.uk

If your a Bridal Makeup Artist or thinking of becoming one, why not sign up for my FREE Wedding Fayre's that Convert Masterclass  - coming soon....    http://eepurl.com/di1oQn

I use Airbase Makeup, I believe it is truly the best when it comes to staying power. It is Heat Proof, Sweat Proof and Water Proof! Bride Proof! Now thats something to Shout About!

What is your USP.  Find it develop it. Shout about it!

Emma x

PART TIME MAKEUP ARTIST. FULL TIME MUM!

My MISSION is to teach ANYONE already in or looking at getting in-to the WEDDING INDUSTRY all I know about selling THEIR services or products to BRIDES.   

It may help if I start with the beginning of my journey into the Weddings.  

So 10 years ago I was a successful Business Executive on a really great wage and I have driven all over the country advising companies on Employment Law & Health and Safety. 

But in 2009, I had a really bad year.  

At the end of March 2009, I lost my job and was devastated, I went from earning an amazing carefree wage to zero, and my confidence was shattered. 

Then I had a unexpected surprise I was pregnant, shit, no job and pregnant, that wasn’t what I had ordered, but here it was anyway. 

A few weeks later, my 92 year old Nana died, which was heartbreaking and then 5 months later I had a still birth – her name was Lea-Kate, after my nan. 

Needless to say this was not a good time.  

Fast-forward 8 months and I was pregnant again with Sam who is my little angel,   



 
And I was still out of work and pregnant again. 

This was not an easy time either – once I had been a confident carefree individual, with everything going for me, now I was without a job for over a year, pregnant twice, still grieving over the loss of Lea-Kate.  I was too scared to go out the house or do anything just in case it  “happened again”  it was torture,  all I thought I was good for was sitting watching the birds, in complete depression. 



My anxiety was through the roof, I was selling everything I owned just for a bit of cash.

Then my darling Sam was born, but that wasn’t without its problems, he was rushed in to intensive care, had lumber puncture, he had jaundice and I was frantic and very scared.  

I started expressing as directed and I asked the midwife for some cream as my nipples were sore she gave me one sashetet and I ask for more, I insisted that I would express every last drop of what I had to give, so that he had the best from me. But the midwife told me , everyone ‘says’ they do that she said, but no one ever does, they are always too tired and this cream is too expensive to waste. 

But I thought well I will show her, from a depressed, frightened person I suddenly became the most determined mum on the planet at that moment, I expressed milk every waking moment, to the extent that the same midwife exclaimed loudly, Well I have never seen anything like it, you did mean it when you said you would express everything you had so she promptly gave me the whole damn box of arnica cream (which is sore nipple cream).   


Sam came home and we were delighted, nervous, but so happy he had came through it.   But something was niggling me.  

I was out of work.  I had had very little money still and I was not happy!

I decided there and then I was going to start my own business, I was going to work for myself, for the freedom it would give me, to work around Sam’s needs and I was going to earn decent money while I did it too. 

It needed to be something I could do on the weekends, or when mike was off, and it needed to be a good earner too.  I had worked at bars and things in the past, but at I think about £5 an hour back then, it seemed an awful lot of work for not much money.

A friend of mine suggested that I go to have my hair and makeup done with her to go to the races and then it struck me.   I could do the same, all I would need to do is go on a course.  

Learn how to do it professionally, get the insurance and then advertise and market myself for Bridal Hair and Makeup.

But I was met with all kinds of opposition, my family, friends all told me that It was a bad idea, maybe they were being kind just to try and protect me, having seen what I had been through, but just like the midwife, people telling me no, was just what I needed to think, well I will show you that I can do it! So I did and nothing could stop me. 

Doing wedding makeup didn't get me out of my depression, however, it did make me get out of the house and doing things normally again!   Which if you suffer with problems of anxiety and depression, doing something that is really important so that you can't let Brides down really helps you  focus! 

So that is what I did and Divine is now over 5 years old . www.divinemakeup.co.uk  



I had made the decision to do Makeup & Hair for Weddings, because it is mainly weekend work, great when you have a child and can work it around your other commitments, and that it paid well!  I had many jobs in the past where I would work in bars earning a little extra cash, but its long hours for not much pay so this way suited me much better!

I get my most of my business from Wedding Fayres and I wasn't always very good at them, but last year Divine makeup did 70 Weddings and most of the leads came from two Wedding Fayres.  

But many people are scared to do Wedding Fayres and those that do them these are the four main things I hear back from people.

1:  "I only expect to get one or two clients from a Wedding Fayre and Im grateful as it covers the cost of them" 
2:  They don’t know how to approach people.
3:  They are scared of rejection.
4: They don't get many people following up from the Fayre. 

These are all common thoughts and I too have had them.   However, my background is sales and marketing and over the years I have made it my mission to obtain as MANY of the LEADS I can from just ONE Wedding Fayre and CONVERT as many of the leads into PAYING clients.

So I now have a barrage of tools up my sleeve to get over all of these issues and that’s what brings me here to you today!

So I have set up a new business designed to train people everything I know, so you can make real money in the Wedding Industry with the hours of your choice! 

So I have developed a proven strategy that takes me on a journey to Selecting Wedding Fayres, and developing it into a major lead generation, and I am now ready to start helping you on your journey! 

What would your world look like if I took all the mystery out of Wedding Fayres.
What would your life be like if you no longer had to go to loads of Wedding Fayres just to get by!
What if you could just cut to the chase and start making loads of extra income just by implementing a few simple things?

Does that sound appealing to you? 


I PROMISE that you that you my complete A to Z formula, you will start earning more from your Wedding Fayres than ever before and I am commited to helping you get their every step of the way. 

My Wedding Fayre Formula!Will convert passing brides into clients.

This complete system shows you how to set up your stand correctly. 
Where to place the stand. 
How to approach brides.
What to say when brides and grooms are at your stand and how not be nervous.  
How to get them to like your facebook page there and then!
How to get their details so that they want to give them to you! 
How to follow up from the wedding fayre with the correct emails!
How to conduct the best bridal consultation and get the booking! 
How to keep you in your brides minds, long after they have left the wedding fayre.

If you looking for someone who is passionate about helping people achieve their goals, if you want a real person to guide you through the tricky moments.

If you want to stop wasting loads of times trying out many bridal fayres and stop wondering how you can make them work for you, then you are in the right place. 

I am Emma Leighton and I am the Wedding Fayre Whisperer.  Let me help you today!

Sign up for my FREE Wedding Fayres that Convert Masterclass http://eepurl.com/di1oQn

Tuesday, 30 January 2018

THE BETTER THE SKIN THE BETTER THE MAKEUP FACT


Tips for Bridal Makeup Artists


Helping your client attain great skin should be on your mind, so have advice in your pocket if she needs any help. 

Skin Types


There are lots of different skin combinations, and if you’ve not been on a course you probably won’t be prepared for these.  

If you have attended a course, then you should know skin types, as these will be the groundwork of your makeup base.  

You will get to know skin types more as you progress during your career but here are a few of my basic tips.

You really need to know these before you do a Wedding Makuep! 

Dry Skin, & Combination


First determine how dry is your clients skin?   

Do you need to apply a moisturiser to their skin just prior to makeup application or do you need to  recommend that they do their own moisturising on the morning of the wedding day? 

Tip:  
Your moisturiser may not suit their skin.  
Their moisturiser may not suit your makeup. 

Always do a Trial!

Oily Skin


Oily Skin can be even more tricky, if they have very oily skin, they will know about it and tell you about it too!   They will probably be all too aware that they find it hard to keep their make up from  sliding off.   

I like Natural Bamboo Charcoal Oil Absorbing Tissues which are a lot cheaper than the ones you get from MAC.




Now having my own salon I invested a CACI ULTRA machine which helps to restore the PH balance in the skin which can in some cases completely rid the bride or client of oily skin.  It can certainly kill off bacterial spots too, which is fantastic if a Bride suffers with acne or oily skin.  It is also amazing at firming and toning the skin too, suitable for everyone in the bridal party but particuarly mother of the brides who want to look their best on the wedding day! 

You could invest in a CACI machine the latest one is a Synergy to help them out or they could use a product.  



Your client may not have the funds to do a CACI course but she still will want flawless beautiful skin, 
so I always recommend a product by Tropic Skincare which is a 100% natural skin care range.  The ABC collection is fantastic for Oily skin but they would need to start their new routine at least four months in advance of the wedding, so that their skin expells any purities from the old skin care and starts to rebuild a better defense for the new one. 



If you have sorted their oily issue out for them with whichever means then they will love you forever!  However, if your client still has oily skin come the wedding day then I would always advise your client, that, with the best will in the world they may still have to top up their makeup or even redo it later on in the evening, this is important so it makes them aware and also covers you so they don’t think that is your makeup and that they know its their skin thats the issue.

Sensitive Skin


Your client will generaly know if they have sensitive skin and if they do it is always wise to try and get them to have a skin test prior to the trial, this way you know as far as possible that they won’t have a reaction with the makeup you use.  

If I have a client with particuarly sensitive skin, I always ask them to use what they normally use when it comes to trial and wedding day.

I always recommend Tropic for someone who doesn't really have a skin routine as it is gentle and natural.  I'm really not a fan an putting anything chemical onto my skin and i'll write about why in another post but this is why I will harp on about Tropic products simply being the best all rounder for skin care. 



Mature Skin



What is classed as mature skin.  Free radicals and the sun will age skin at all ages, its inevietable to some degree that this will happen.   If free radicals didn't exist our bodies would still grow up and be bigger but our skin would stay the same as when we where born.   Take for example an apple, the apple doesn't go off straight away, what happens is that the free radicals in the air react with the nice fleshy part of the apple and make it brown. 

If the apple was uncut, this would happen but slower as the apple is protected by its protective skin.  

So this is what happens to our skin over time the free radicals break it down and we can develop wrinkles and brown spots and our skin elasicity can start to drop and wear. 

Protecting our skin is the best way to prevent this happening, so I would always recommend my favourite product Night Repair, yes it is from Tropic too, but I defy anyone not to try it, because its like age reverse in a bottle.  

On this note:  you have to do makeup a lot differently on mature skin than if you are applying to younger more smooth skin.  On this note I would recommend avoiding lines where possible, and less is more!

Sign up today for my Free Wedding Fayre's that Convert Masterclass! Coming soon!

http://eepurl.com/di1oQn




Tuesday, 23 January 2018

BECOMING A WEDDING MAKEUP ARTIST


The Basics.  NEED to KNOW stuff! 


"It’s a lot easier to apply makeup to yourself, after all you know your own face having stared at it for years and can practice on your own face for hours at a time"   



When it comes to applying makeup onto someone else it’s a whole different ball game. 

Of course you may have been in the industry for a while but this may still benefit you too.  

If you are reading this then you are perhaps looking to have an edge over your competition!  

I have been on many certified courses when I started out and I continue to learn and I would advise you do too, especially if you’re serious about a career in Bridal makeup.

You may be self taught but self teaching through you-tube videos probably won't tell you further detail on the different face shapes you can get, all the different skin types, consultations, the legality of insurance and other very important aspects of doing Bridal Makeup as a career.  

Other people have different ideas than you about what looks good on them and what they think doesn't.  Go easy! 


During my professional career a millimetre of eyeliner can be the make or break of a look, sounds a bit dramatic, I kid you not! 

KEY POINT.   People come in all different shapes and sizes and not one person is the same!


You will get the brides who like to be in control and want to mess with their makeup no matter how well you consider yourself to have done their makeup. Then there are brides whose idea of natural is your idea of heavily made up and visa versa. 

Countless times I have a bride that asks for natural then shows me a photo where the model has an inch thick layer on.

There are brides who are relying on you solely to make them look good in person and on photos but they personally have no idea about makeup. 

You will also come across a lot of people who want to look like the model on the magazine! 

And I’m not just talking about wanting the models makeup, I’m talking they want to be the model and this can be tricky to deal with when - Well they are just not the person in the photo so when they don’t end up looking just like them then they maybe disappointed.  

A personal story


I can relate to this because, when I was a young 15 year old girl (with very long all one length perfectly healthy hair) but I was feeling really fed up.  I had just been dumped and fancied a change of hair style to make me feel better.   

At that time we had a mobile hairdresser to come to our house and I asked for a perm.

The stylist didn’t have perming equipment on her, so I promptly looked through her look book and chose the style I liked.  ALARM BELLS  DING DING DING.  Guess what the woman I had chose was of course an absolutely stunning magazine model and she had short cropped peroxied blonde hair! THE COMPLETE OPPOSITE OF ME! 

The stylist didn’t disswade me or suggest that I should just chop a little bit off first, oh no, she just went ahead and chopped my shoulder length dark brown hair.  

The result of this, I was more devastated and I cried for three whole weeks, started applying way too much makeup to try and take the attention off my most hazardous mistake.

I make mistakes too! 


At the very beginning of my career I too made a mistake when I was asked to make someone up really dramatic!   The lady actually volunteered the information that "she never does her makeup like this". 

The dramatic look was great on the model but of course the bride in question, never really wore makeup and guess what – yes that’s right she hated it and didn’t book me, I have tried wherever possible to not make that mistake again!



KEY POINT LISTEN    WHO IS YOUR CLIENT! 

Make a point to ask questions.  

Does she wear makeup on a regular basis? 
If not and she picks a heavily made up look, suggest tactfully that you like to do a toned down version to begin with (suggest a nod towards what she has asked for) and then you can always add more to the look as you progress.

"It is far easier to add than to take away"    


Having said this though – I wouldn’t go about showing her the look every 5 minutes either as this may look like your not sure what your doing, and that doesn’t give a great impression either. 

Also if you have a particularly nervous client remind them that it is only just makeup and it can be removed.  

I once had my makeup done in the fabulous shop MAC, but I too have came away feeling overwhelmed, overdone and too self conscious so much so that I have had to go home and take it all off.  


This says nothing of the people’s skill doing makeup, just a lack of consultation and understanding of whom you’re dealing with.



Hey pretty lady - I have an exciting gift for you - if your in the Wedding Industry then this is a must and could really help you skip all the mistakes I did with my FREE Wedding Fayres that Convert Masterclass http://eepurl.com/di1oQn